Cognitive AI App for Noova

Noova is a personal AI advisor that maps how you think and shows the hidden patterns behind your decisions.

We created the brand, the website and the app, and built the technology behind them: a voice test of 6 to 8 questions and an algorithm trained on cognitive data that turns the answers into a personal matrix. The matrix shows your archetype, six thinking metrics, your dominant pattern, superpowers, blind spots and concrete next steps.

The identity is built around the iris: a glowing eye and a six-point chart of thinking metrics that carry the brand and become the main screen of the app.

Daily challenges, XP, levels, a global leaderboard and a map of users bring people back, and the website takes visitors from the idea to their first test in 10 minutes.

What we did

App

Branding

AI Integration

Pitch Deck

Algorhythm Holdings